The U.S. Department of the Treasury said on Thursday it has made the Trump Accounts application available across app stores nationwide, moving the administration closer to implementing a program intended to seed investment accounts for children.
Treasury Secretary Scott Bessent posted a video on social media platform X highlighting the app's purpose and accessibility. In the video he said, "This groundbreaking new app will make it easy for millions of Americans to sign up, contribute and watch their investments grow in value." He added, "This launch marks an important milestone towards expanding financial access and delivering parallel prosperity for Main Street, Wall Street, and all Americans."
The accounts are established under the One Big Beautiful Bill Act and are slated to begin their public rollout on July 4. Under the program rules described by the Treasury, the U.S. Treasury will place $1,000 in initial seed funds into accounts for children born between 2025 and 2028 who possess a valid Social Security number.
The mobile application was developed in partnership with trading platform Robinhood and custodian bank BNY, according to the Treasury. The department said the next phase of the initiative will involve account activation in advance of the official launch in early July.
Republican leaders have promoted the accounts as a vehicle to encourage long-term savings and investing from an early age. Supporters say that giving children immediate access to starter accounts and the potential for market returns could help build household wealth over time and enhance future economic mobility.
Corporate participation is already part of the rollout. Several large U.S. financial firms have pledged to contribute to the accounts of their employees' children. Those firms include JPMorgan Chase, Wells Fargo and Bank of America, along with payments company Visa. The Treasury also noted the involvement of BNY as custodian and Robinhood as the trading partner for the app.
The Treasury made public market moves for some of the named firms on the same day: Bank of America (BAC) showed a decline of 2.11%, JPMorgan Chase (JPM) declined 2.43%, Wells Fargo (WFC) fell 1.82%, and BNY was down 0.93%, while Visa (V) edged up 0.35% and Robinhood (HOOD) rose 2.89%.
Context and next steps
With the app now available, the Treasury said the program will proceed to account activations prior to the full July 4 launch. The department framed the initiative as a means of expanding financial access and encouraging long-term investing habits among future generations.
What proponents say
Advocates of the program argue that starting investment accounts at birth and providing seed capital could offer children a stronger financial foundation through compounding returns over decades.