Stock Markets June 5, 2026 12:38 PM

Cohen Says He Will Take GameStop’s Bid for eBay to Shareholders After Board Rejection

GameStop CEO argues bid creates shareholder value as eBay’s board dismisses the offer as 'neither credible nor attractive.'

By Nina Shah GME EBAY

GameStop chief executive Ryan Cohen said he plans to bring his company’s offer for eBay directly to shareholders following a rebuff from eBay’s board, which described the proposal as "neither credible nor attractive." Cohen told Barron’s on June 4 that the bid is credible, that combining the firms would create synergies, and that he intends to own eBay for the long term. GameStop has accumulated a 7.8% stake in eBay and reported its strongest quarter on record amid a strategic shift toward collectibles and refurbished technology.

Cohen Says He Will Take GameStop’s Bid for eBay to Shareholders After Board Rejection
GME EBAY

Key Points

  • Cohen intends to present GameStop’s offer for eBay directly to shareholders after the eBay board rejected the proposal.
  • GameStop has built a 7.8% stake in eBay and reported its most profitable quarter on record amid a strategic shift into collectibles and refurbished technology.
  • Cohen argues there are synergies between GameStop’s offline strengths and eBay’s online marketplace that could create shareholder value.

Ryan Cohen, founder of Chewy and chief executive of GameStop, said he is prepared to present his company's unsolicited proposal for eBay to shareholders after the online marketplace's board rejected the bid and labeled it "neither credible nor attractive." Cohen made the comment in a June 4 interview with Barron’s.

Cohen defended the offer as credible and as aligned with shareholder interests. He argued that there are meaningful commercial overlaps between the two businesses that would generate value for both sets of investors. "The categories where we’re having the most success, eBay is as well. And what eBay is doing online, we’re doing offline," he said. "These are businesses that tie in very well."

GameStop has been repositioning its business in recent quarters, and Cohen highlighted the company’s recent financial momentum. The company reported its most profitable quarter on record, a result Cohen attributed to years of cost reductions and the pruning of underperforming retail locations. Under his leadership, GameStop has shifted from a meme-driven videogame retailer to a stronger presence in collectibles and refurbished technology.

Those product categories, Cohen said, overlap with eBay’s core marketplace. He pointed to the collectibles and refurbished technology categories specifically as areas where GameStop is seeing strong performance and where combined scale with eBay could be complementary.

GameStop has accumulated a 7.8% ownership stake in eBay as part of the effort. "I want to own eBay," Cohen said. "I want to own it for the long term. It’s a great business that’s been poorly managed."

While Cohen emphasized first-quarter operating earnings as the best in GameStop’s history and reiterated his view of strategic fit, eBay’s board publicly rejected the proposal, describing it as lacking credibility and appeal. Cohen’s next step, as stated in the interview, is to take the offer to shareholders to make the case directly to owners of the company.


Context and implications

  • GameStop’s stronger profitability and category shifts form the backdrop for the proposal.
  • Cohen is pursuing an activist path that now extends to a formal stake and a public push for shareholder support.
  • eBay’s board has so far resisted the overture, setting up a potential contest between management and a large external investor.

Risks

  • eBay’s board has publicly rejected the proposal as "neither credible nor attractive," creating governance and takeover resistance risks for an activist bid - impacts corporate governance and M&A in the technology and retail sectors.
  • Uncertainty over shareholder support means the outcome of any push to transfer the proposition to owners is unclear - impacts investor engagement and activist strategies in equity markets.
  • Differences in strategic direction and management perspectives between GameStop and eBay could limit the realization of projected synergies - impacts integration prospects in e-commerce and specialty retail.

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