Trump Media & Technology Group on Thursday unveiled Truth API, a licensed data feed intended to give financial services firms rapid access to posts from the platform's highest-ranking accounts. The company described the new API as a paid service focused on delivering "the fastest" possible access to this class of social posts for organizations that track influential content.
In a company statement, Trump Media said the product is engineered to provide "immediate, verified access to information" on Truth Social for customers that prioritize monitoring high-impact posts. The launch is pitched as a solution to what the company called a reliance on manual monitoring up to now, with Truth API intended to "close the gap" between live posting and institutional awareness.
The statement singled out businesses that are "most impacted by the cost of a delay in information," explicitly naming algorithmic trading firms as an example of a target customer. Trump Media also highlighted that the feed will operate around the clock to capture influential posts as they appear and that it will include a historical archive of posts going back to 2022.
Trump Media's interim chief executive, Kevin McGurn, told Axios earlier in the day that the API will be significantly faster than scraping data from Truth Social. The company said the product will be offered to enterprise customers starting in August.
Beyond immediate access to live posts, the company expects Truth API to generate an additional revenue stream. The announcement placed emphasis on verified and low-latency delivery of influential content for institutional consumers, but did not provide further detail on pricing, customer contracts, or projected financial returns.
Details in the announcement were limited to the product's scope and availability window. The company framed the offering as a tool for firms whose business models are sensitive to delays in actionable information, and as a commercial expansion for Trump Media into licensed data services.
Sector implications: Financial services firms that monitor social media for market-moving posts, algorithmic trading operations that require low-latency inputs, and technology providers that service institutional data needs are the primary sectors named in the company's description.