Thomas F. Cherry, the President & CEO of C & F Financial Corp (NASDAQ:CFFI), has completed a series of stock transactions resulting in the disposal of $92,056 worth of company equity. The sales were executed through multiple trades between June 8 and June 10, 2026, according to a Form 4 filing submitted to the Securities and Exchange Commission.
Cherry's divestment activity included the sale of 1,207 total shares of common stock. The initial transaction occurred on June 8, where 200 shares were sold at a price of $75.00 per share. The following day, June 9, saw the sale of 678 additional shares at a weighted average price of $75.56. These June 9 transactions were executed at varying prices within a range of $75.00 to $76.00. The final reported sale took place on June 10, involving 329 shares sold at $78.50 per share. All transactions were conducted using shares from direct holdings.
Post-transaction, Mr. Cherry retains a direct position of 39,540 shares in C & F Financial Corp. He continues to hold dual roles as both an officer and a director within the organization.
The insider selling activity follows a period of significant price appreciation for CFFI. The stock experienced a surge of over 8% in the week leading up to the sales, trading near its 52-week high of $80.99. Valuation metrics from InvestingPro analysis suggest the stock may be overvalued relative to its calculated Fair Value. The company currently trades at a price-to-earnings (P/E) ratio of 8.88 and provides a dividend yield of 2.52%.
In related corporate developments, C&F Financial Corporation announced a cash dividend of 48 cents per share. The distribution is scheduled for July 1, 2026, to shareholders who were on record by June 15, 2026. Additionally, the company finalized the sale of its equity stake in Bearing Insurance Group, LLC. This divestiture is projected to generate an estimated pre-tax gain of $8.3 million, which is expected to be incorporated into the company's second quarter 2026 financial results.
At the company's recent annual meeting, shareholders elected five Class III directors and approved all other proposals put forth for voting.