Stock Markets June 11, 2026 09:39 AM

Elliott Advisors emerges among suitors for The Very Group in potential £2 billion deal

U.S. investment firm is reported to be weighing a takeover that would value the British online retailer at about £2 billion ($2.67 billion)

By Priya Menon
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Elliott Advisors has been reported as one of the parties evaluating a takeover of The Very Group, a UK online retailer that operates the Very and Littlewoods brands. The potential transaction could value the business at around £2 billion, or approximately $2.67 billion. Interest follows earlier reports that JD.com had considered a similar bid and comes after Carlyle assumed control of the group last year, ending the Barclay family's two-decade involvement.

Elliott Advisors emerges among suitors for The Very Group in potential £2 billion deal
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Key Points

  • Elliott Advisors has been named as a potential bidder for The Very Group in a deal that could value the online retailer at about a32 billion ($2.67 billion) - impacts retail and private equity sectors.
  • JD.com was previously reported to have evaluated a potential a32 billion bid, indicating interest from global e-commerce players - impacts e-commerce and cross-border investment activity.
  • Carlyle assumed control of The Very Group last year, ending the Barclay family's roughly 20-year involvement - relevant to private equity and corporate ownership dynamics.

U.S.-based investment firm Elliott Advisors has been identified as a potential bidder considering a takeover of The Very Group in a transaction that might value the British online retailer at about a32 billion, equivalent to roughly $2.67 billion.

The Very Group, formerly known as Shop Direct, sells clothing, consumer electronics and home goods, principally through its Very and Littlewoods brands. The reported interest adds to earlier approaches in which the Chinese e-commerce company JD.com was reported to have evaluated a possible a32 billion offer as part of its ambitions in the UK market.

The reported takeover interest arrives after a period of ownership change at The Very Group. U.S.-based private equity firm Carlyle assumed control of the group last year, bringing to a close the Barclay family's approximately 20-year association with the business.

Those named in connection with the reported interest - Elliott, Carlyle and The Very Group - had not provided responses to enquiries at the time the report emerged. The report itself could not be immediately verified.

Financial detail included in the reporting notes an exchange rate of $1 to a30.7486 for the dollar-to-pound conversion applied to the valuation figure.

The situation as described is limited to the reported expressions of interest, the previous indication that JD.com had evaluated a bid, and the prior change in ownership. No confirmed offer or completed transaction has been announced.


Context and potential market implications

  • The reported interest brings private equity bidders and global e-commerce players into focus around a major UK online retailer.
  • Any acquisition at the reported value would represent a sizable private transaction in the UK retail and e-commerce sectors.
  • Ownership history is relevant to the backdrop - Carlyle took control last year after the Barclay family's long association with the business ended.

Given the limited verification available at this stage and the absence of confirmations from the parties named, the developments should be regarded as reports of interest rather than completed corporate action.

Risks

  • The report could not be immediately verified, creating uncertainty about the accuracy and finality of the takeover interest - affects investors and M&A market participants in retail and private equity.
  • Elliott, Carlyle and The Very Group had not responded to requests for comment at the time of reporting, leaving details and intentions unclear - impacts market transparency in the retail and investment sectors.
  • Potential competing interest from JD.com, previously reported as evaluating a bid, introduces uncertainty about bidding dynamics and potential deal terms - relevant to cross-border M&A and e-commerce competition.

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