Press Releases August 20, 2026 04:30 AM

Sunlands Technology Group Announces Unaudited Second Quarter 2026 Financial Results

Sunlands Technology Group Reports Decline in Q2 2026 Revenues and Net Income Amid Reduced Student Enrollments and Lower Gross Billings

By Jordan Park
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Sunlands Technology Group, a leading Chinese adult online education provider, announced its unaudited financial results for Q2 2026, showing a 24.6% year-over-year decline in net revenues to RMB406.4 million (US$59.9M) and a drop in net income to RMB83.5 million (US$12.3M). New student enrollments fell significantly by 40%, and gross billings declined similarly. Despite achieving its 21st consecutive profitable quarter, the company outlined a cautious outlook for Q3 with expected revenues falling 33-37%. Sunlands continues with a $50 million share repurchase program to demonstrate confidence in its long-term prospects.

Sunlands Technology Group Announces Unaudited Second Quarter 2026 Financial Results
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Key Points

  • Q2 2026 net revenues decreased 24.6% year-over-year to RMB406.4 million due to lowered gross billings.
  • New student enrollments dropped sharply by roughly 40% compared to Q2 2025, impacting revenue growth.
  • The company is executing a $50 million share repurchase program signaling management's confidence, despite declining financial metrics.
  • The adult online education sector in China is impacted, with effects on educational technology stocks and related consumer discretionary markets.

BEIJING, Aug. 20, 2026 (GLOBE NEWSWIRE) -- Sunlands Technology Group (NYSE: STG) (“Sunlands” or the “Company”), a leader in China’s adult online education market and China’s adult personal interest learning market, today announced its unaudited financial results for the second quarter ended June 30, 2026.

Second Quarter 2026 Financial and Operational Snapshots

  • Net revenues were RMB406.4 million (US$59.9 million), compared to RMB539.0 million in the second quarter of 2025.
  • Gross billings (non-GAAP) were RMB286.2 million (US$42.2 million), compared to RMB400.3 million in the second quarter of 2025.
  • Gross profit was RMB349.2 million (US$51.5 million), compared to RMB469.4 million in the second quarter of 2025.
  • Net income was RMB83.5 million (US$12.3 million), compared to RMB126.6 million in the second quarter of 2025.
  • Net income margin1 was 20.5%, compared to 23.5% in the second quarter of 2025.
  • New student enrollments2 were 95,280, compared to 159,154 in the second quarter of 2025.
  • As of June 30, 2026, the Company’s deferred revenue balance was RMB433.5 million (US$63.9 million), compared to RMB585.3 million as of December 31, 2025.

___________________________

1 Net income margin is defined as net income as a percentage of net revenues.

2 New student enrollments for a given period refer to the total number of orders placed by students that newly enroll in at least one course during that period, including those students that enroll and then terminate their enrollment with us, excluding orders of our low-price courses, such as “mini courses” and “RMB1 courses”, which we offer in the form of recorded videos or short live streaming, to strengthen our competitiveness and improve customer experience.

Mr. Tongbo Liu, Chief Executive Officer of Sunlands, commented, “During the second quarter of 2026, we continued to refine our course offerings and customer acquisition activities in response to evolving learner needs. Our focus remained on strengthening the quality and sustainability of the business while continuing to improve operating efficiency. In May 2026, we announced a new share repurchase program, reflecting our confidence in the Company’s long-term prospects and intrinsic value. Looking ahead, we will continue to improve our products and services and pursue new opportunities at a measured pace.”

Mr. Hangyu Li, Finance Director of Sunlands, added, “In the second quarter of 2026, net revenues were RMB406.4 million and net income was RMB83.5 million, representing a net income margin of 20.5%. We delivered our 21st consecutive profitable quarter, supported by disciplined cost management, while gross billings per new student enrollment increased by 19.4% year-over-year. With a solid liquidity position, we retain the flexibility to invest selectively in courses, services and technology, advance our share repurchase program, and maintain prudent capital allocation.”

Financial Results for the Second Quarter of 2026

Net Revenues

In the second quarter of 2026, net revenues decreased by 24.6% to RMB406.4 million (US$59.9 million) from RMB539.0 million in the second quarter of 2025. The decrease was primarily due to the year-over-year decline in gross billings.

Cost of Revenues

Cost of revenues decreased by 17.9% to RMB57.2 million (US$8.4 million) in the second quarter of 2026 from RMB69.6 million in the second quarter of 2025. The decrease was mainly due to declined service fees paid to educational institutions.

Gross Profit

Gross profit decreased by 25.6% to RMB349.2 million (US$51.5 million) in the second quarter of 2026 from RMB469.4 million in the second quarter of 2025.

Operating Expenses

In the second quarter of 2026, operating expenses were RMB265.7 million (US$39.2 million), representing a 22.5% decrease from RMB342.6 million in the second quarter of 2025.

Sales and marketing expenses decreased by 24.5% to RMB228.4 million (US$33.7 million) in the second quarter of 2026 from RMB302.5 million in the second quarter of 2025. The decrease was mainly due to the decreases of compensation for sales personnel and the spending on branding and marketing activities focused on interest courses offerings.

General and administrative expenses decreased by 4.0% to RMB31.8 million (US$4.7 million) in the second quarter of 2026 from RMB33.2 million in the second quarter of 2025.

Product development expenses decreased by 20.8% to RMB5.5 million (US$0.8 million) in the second quarter of 2026 from RMB6.9 million in the second quarter of 2025. The decrease was mainly due to declined compensation expenses related to the Company’s product development personnel.

Net Income

Net income for the second quarter of 2026 was RMB83.5 million (US$12.3 million), as compared to RMB126.6 million in the second quarter of 2025.

Basic and Diluted Net Income Per Share

Basic and diluted net income per share was RMB12.58 (US$1.85) in the second quarter of 2026, as compared to RMB18.75 in the second quarter of 2025.

Cash, Cash Equivalents and Short-term Investments

As of June 30, 2026, the Company had RMB520.6 million (US$76.7 million) of cash, cash equivalents and RMB336.9 million (US$49.6 million) of short-term investments, as compared to RMB576.8 million of cash, cash equivalents and restricted cash and RMB235.9 million of short-term investments as of December 31, 2025.

Deferred Revenue

As of June 30, 2026, the Company had a deferred revenue balance of RMB433.5 million (US$63.9 million), as compared to RMB585.3 million as of December 31, 2025.

Share Repurchase

On May 29, 2026, the Company’s board of directors authorized a share repurchase program, under which the Company may repurchase up to US$50.0 million of Class A ordinary shares in the form of ADSs over the next 36 months. As of August 17, 2026, the Company had repurchased an aggregate of 680,353 ADSs for approximately US$2.3 million under the share repurchase program.

Financial Results for the First Six Months of 2026

Net Revenues

In the first six months of 2026, net revenues decreased by 17.5% to RMB847.0 million (US$124.8 million) from RMB1,026.6 million in the first six months of 2025. The decrease was primarily due to the year-over-year decline in gross billings.

Cost of Revenues

Cost of revenues decreased by 17.8% to RMB116.7 million (US$17.2 million) in the first six months of 2026 from RMB142.0 million in the first six months of 2025. The decrease was mainly due to declined cost of revenues from sales of goods such as learning materials and books and decreased service fees paid to educational institutions.

Gross Profit

Gross profit decreased by 17.5% to RMB730.3 million (US$107.6 million) from RMB884.7 million in the first six months of 2025.

Operating Expenses

In the first six months of 2026, operating expenses were RMB550.0 million (US$81.1 million), representing a 19.6% decrease from RMB683.8 million in the first six months of 2025.

Sales and marketing expenses decreased by 22.0% to RMB470.2 million (US$69.3 million) in the first six months of 2026 from RMB603.0 million in the first six months of 2025. The decrease was mainly due to the decreases of compensation for sales personnel and the spending on branding and marketing activities focused on interest courses offerings.

General and administrative expenses increased by 0.1% to RMB67.7 million (US$10.0 million) in the first six months of 2026 from RMB67.6 million in the first six months of 2025.

Product development expenses decreased by 8.3% to RMB12.1 million (US$1.8 million) in the first six months of 2026 from RMB13.2 million in the first six months of 2025.

Net Income

Net income for the first six months of 2026 was RMB160.3 million (US$23.6 million), compared with RMB201.8 million in the first six months of 2025.

Basic and Diluted Net Income Per Share

Basic and diluted net income per share was RMB24.05 (US$3.54) in the first six months of 2026, compared with RMB29.87 in the first six months of 2025.

Outlook

For the third quarter of 2026, Sunlands currently expects net revenues to be between RMB330 million to RMB350 million, which would represent a decrease of between 33.1% to 36.9% year-over-year. The above outlook is based on the current market conditions and reflects the Company’s current and preliminary estimates of market and operating conditions and customer demand, which are all subject to substantial uncertainty.

Exchange Rate

The Company’s business is primarily conducted in China and all revenues are denominated in Renminbi (“RMB”). This announcement contains currency conversions of RMB amounts into U.S. dollars (“US$”) solely for the convenience of the reader. Unless otherwise noted, all translations from RMB to US$ are made at a rate of RMB6.7851 to US$1.00, the effective noon buying rate for June 30, 2026 as set forth in the H.10 statistical release of the Federal Reserve Board. No representation is made that the RMB amounts could have been, or could be, converted, realized or settled into US$ at that rate on June 30, 2026, or at any other rate.

About Sunlands

Sunlands Technology Group (NYSE: STG) (“Sunlands” or the “Company”), formerly known as Sunlands Online Education Group, is a leader in China’s adult online education market and China’s adult personal interest learning market. With a one to many live streaming platform, Sunlands offers various degree- or diploma-oriented post-secondary courses as well as professional certification preparation, professional skills and interest courses. Students can access the Company's services either through PC or mobile applications. The Company's online platform cultivates a personalized, interactive learning environment by featuring a virtual learning community and a vast library of educational content offerings that adapt to the learning habits of its students. Sunlands offers a unique approach to education research and development that organizes subject content into Learning Outcome Trees, the Company's proprietary knowledge management system. Sunlands has a deep understanding of the educational needs of its prospective students and offers solutions that help them achieve their goals.

About Non-GAAP Financial Measures

We use gross billings, EBITDA, non-GAAP operating cost and expenses, non-GAAP income from operations and non-GAAP net income per share, each a non-GAAP financial measure, in evaluating our operating results and for financial and operational decision-making purposes.

We define gross billings for a specific period as the total amount of cash received for the sale of course packages, net of the total amount of refunds paid in such period. Our management uses gross billings as a performance measurement because we generally bill our students for the entire course tuition at the time of sale of our course packages and recognize revenue proportionally over a period. EBITDA is defined as net income excluding depreciation and amortization, interest expense, interest income, and income tax expenses. Adjusted EBITDA is defined as net income excluding depreciation and amortization, interest expense, interest income, income tax expenses and impairment loss on long-lived assets. We believe that gross billings, EBITDA and adjusted EBITDA provide valuable insight into the sales of our course packages and the performance of our business.

These non-GAAP financial measures should not be considered in isolation from, or as a substitute for, their most directly comparable financial measures prepared in accordance with GAAP. A reconciliation of the historical non-GAAP financial measures to their respective most directly comparable GAAP measure has been provided in the tables included below. Investors are encouraged to review the reconciliation of the historical non-GAAP financial measures to their respective most directly comparable GAAP financial measures. As gross billings, EBITDA, adjusted EBITDA, operating cost and expenses excluding share-based compensation expenses, general and administrative expenses excluding share-based compensation expenses, sales and marketing expenses excluding share-based compensation expenses, product development expenses excluding share-based compensation expenses, income from operations excluding share-based compensation expenses, and basic and diluted net income per share excluding share-based compensation expenses have material limitations as an analytical metric and may not be calculated in the same manner by all companies, it may not be comparable to other similarly titled measures used by other companies. In light of the foregoing limitations, you should not consider gross billings, EBITDA and adjusted EBITDA as a substitute for, or superior to, their respective most directly comparable financial measures prepared in accordance with GAAP. We encourage investors and others to review our financial information in its entirety and not rely on a single financial measure.

Safe Harbor Statement

This press release contains forward-looking statements made under the “safe harbor” provisions of Section 21E of the Securities Exchange Act of 1934, as amended, and the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as “will,” “expects,” “anticipates,” “future,” “intends,” “plans,” “believes,” “estimates,” “confident” and similar statements. Sunlands may also make written or oral forward-looking statements in its reports filed with or furnished to the U.S. Securities and Exchange Commission, in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Any statements that are not historical facts, including statements about Sunlands' beliefs and expectations, are forward-looking statements that involve factors, risks and uncertainties that could cause actual results to differ materially from those in the forward-looking statements. Such factors and risks include, but not limited to the following: Sunlands' goals and strategies; its expectations regarding demand for and market acceptance of its brand and services; its ability to retain and increase student enrollments; its ability to offer new courses and educational content; its ability to improve teaching quality and students’ learning results; its ability to improve sales and marketing efficiency and effectiveness; its ability to engage, train and retain new faculty members; its future business development, results of operations and financial condition; its ability to maintain and improve technology infrastructure necessary to operate its business; competition in the online education industry in China; relevant government policies and regulations relating to Sunlands’ corporate structure, business and industry; and general economic and business condition in China. Further information regarding these and other risks, uncertainties or factors is included in Sunlands' filings with the U.S. Securities and Exchange Commission. All information provided in this press release is current as of the date of the press release, and Sunlands does not undertake any obligation to update such information, except as required under applicable law.

For investor and media enquiries, please contact:

Sunlands Technology Group
Investor Relations
Email: [email protected]
SOURCE: Sunlands Technology Group


SUNLANDS TECHNOLOGY GROUP
UNAUDITED CONDENSED CONSOLIDATED BALANCE SHEETS
(Amounts in thousands, except for share and per share data, or otherwise noted)
   As of December 31, As of June 30,  2025 2026  RMB RMB US$ASSETS      Current assets      Cash and cash equivalents 575,740 520,635 76,732Restricted cash 1,023 - -Short-term investments 235,937 336,876 49,649Prepaid expenses and other current assets 82,566 93,852 13,832Deferred costs, current 22,125 14,029 2,068Total current assets 917,391 965,392 142,281Non-current assets      Property and equipment, net 662,178 528,254 77,855Intangible assets, net 250 95 14Right-of-use assets 99,111 94,324 13,902Deferred costs, non-current 10,643 6,502 958Long-term investments 318,791 339,178 49,989Deferred tax assets 19,104 17,149 2,527Other non-current assets 19,750 18,274 2,693Total non-current assets 1,129,827 1,003,776 147,938TOTAL ASSETS 2,047,218 1,969,168 290,219       LIABILITIES AND SHAREHOLDERS’ EQUITY             LIABILITIES      Current liabilities      Accrued expenses and other current liabilities 366,011 317,064 46,730Deferred revenue, current portion 384,334 266,443 39,269Lease liabilities, current portion 9,104 9,347 1,378Total current liabilities 759,449 592,854 87,377



SUNLANDS TECHNOLOGY GROUP
UNAUDITED CONDENSED CONSOLIDATED BALANCE SHEETS-continued
(Amounts in thousands, except for share and per share data, or otherwise noted)   As of December 31, As of June 30,  2025
 2026
  RMB RMB US$Non-current liabilities      Deferred revenue, non-current portion 200,960  167,011  24,614 Lease liabilities, non-current portion 129,564  123,761  18,240 Deferred tax liabilities 5,786  9,596  1,414 Other non-current liabilities 7,392  6,650  980 Total non-current liabilities 343,702  307,018  45,248 TOTAL LIABILITIES 1,103,151  899,872  132,625        SHAREHOLDERS’ EQUITY      Class A ordinary shares (par value of US$0.00005, 796,062,195 shares      authorized; 3,131,807 and 3,131,807 shares issued as of December 31, 2025      and June 30, 2026, respectively; 2,538,047 and 2,227,653 shares      outstanding as of December 31, 2025 and June 30, 2026, respectively) 1  1  - Class B ordinary shares (par value of US$0.00005, 826,389 shares      authorized; 826,389 and 826,389 shares issued and outstanding      as of December 31, 2025 and June 30, 2026, respectively) -  -  - Class C ordinary shares (par value of US$0.00005, 203,111,416 shares      authorized; 3,332,062 and 3,332,062 shares issued and outstanding      as of December 31, 2025 and June 30, 2026, respectively) 1  1  - Treasury stock -  -  - Statutory reserves 22,440  22,440  3,307 Accumulated deficit (1,486,011) (1,325,704) (195,385)Additional paid-in capital 2,287,553  2,273,605  335,088 Accumulated other comprehensive income 121,570  100,440  14,803 Total Sunlands Technology Group shareholders’ equity 945,554  1,070,783  157,813 Non-controlling interest (1,487) (1,487) (219)TOTAL SHAREHOLDERS’ EQUITY 944,067  1,069,296  157,594 TOTAL LIABILITIES AND SHAREHOLDERS’ EQUITY 2,047,218  1,969,168  290,219 


SUNLANDS TECHNOLOGY GROUP
UNAUDITED CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS
(Amounts in thousands, except for share and per share data, or otherwise noted)
   For the Three Months Ended June 30,  2025 2026  RMB RMB US$Net revenues 539,015  406,367  59,891 Cost of revenues (69,641) (57,201) (8,430)Gross profit 469,374  349,166  51,461        Operating expenses      Sales and marketing expenses (302,527) (228,378) (33,659)Product development expenses (6,946) (5,498) (810)General and administrative expenses (33,150) (31,811) (4,688)Total operating expenses (342,623) (265,687) (39,157)Income from operations 126,751  83,479  12,304 Interest income 6,734  5,753  848 Interest expense (273) -  - Other income, net 7,240  8,314  1,225 Gain on disposal of subsidiaries -  661  97 Income before income tax expenses
      and loss from equity method investments 140,452  98,207  14,474 Income tax expenses (13,550) (14,158) (2,087)Loss from equity method investments (257) (589) (87)Net income 126,645  83,460  12,300        Less: Net loss attributable to non-controlling interest -  -  - Net income attributable to Sunlands Technology Group 126,645  83,460  12,300 Net income per share attributable to ordinary shareholders of      Sunlands Technology Group:      Basic and diluted 18.75  12.58  1.85 Weighted average shares used in calculating net income      per ordinary share:      Basic and diluted 6,753,895  6,633,622  6,633,622 


SUNLANDS TECHNOLOGY GROUP
UNAUDITED CONDENSED CONSOLIDATED STATEMENTS OF COMPREHENSIVE INCOME
(Amounts in thousands)   For the Three Months Ended June 30,  2025 2026  RMB RMB US$Net income 126,645  83,460  12,300 Other comprehensive (loss)/gain, net of tax effect of nil:      Change in cumulative foreign currency translation adjustments (7,885) (12,510) (1,844)Unrealized gain on available-for-sale investments, net of tax effect of nil 11,311  6,510  959 Total comprehensive income 130,071  77,460  11,415 Less: comprehensive income attributable to non-controlling interest
 -  -  - Comprehensive income attributable to Sunlands Technology Group 130,071  77,460  11,415 


SUNLANDS TECHNOLOGY GROUP
RECONCILIATION OF GAAP AND NON-GAAP RESULTS
(Amounts in thousands)   For the Three Months Ended June 30,  2025 2026  RMB RMBNet revenues 539,015  406,367 Less: other revenues (60,566) (51,826)Add: tax and surcharges 19,761  12,928 Add: ending deferred revenue 814,277  433,454 Add: ending refund liability 77,942  43,368 Less: beginning deferred revenue (891,617) (500,548)Less: beginning refund liability (98,516) (57,553)Gross billings (non-GAAP) 400,296  286,190                Net income 126,645  83,460 Add: income tax expenses 13,550  14,158 Add: depreciation and amortization 7,205  4,783 Add: interest expense 273  - Less: interest income (6,734) (5,753)EBITDA (non-GAAP) 140,939  96,648 Add: Impairment loss on long-lived assets -  - Adjusted EBITDA (non-GAAP) 140,939  96,648 


SUNLANDS TECHNOLOGY GROUP
UNAUDITED CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS
(Amounts in thousands, except for share and per share data, or otherwise noted)
   For the Six Months Ended June 30,  2025 2026  RMB RMB US$Net revenues 1,026,640  847,027  124,836 Cost of revenues (141,977) (116,740) (17,205)Gross profit 884,663  730,287  107,631        Operating expenses      Sales and marketing expenses (602,971) (470,238) (69,305)Product development expenses (13,188) (12,092) (1,782)General and administrative expenses (67,609) (67,680) (9,975)Total operating expenses (683,768) (550,010) (81,062)Income from operations 200,895  180,277  26,569 Interest income 12,141  10,973  1,617 Interest expense (680) -  - Other income, net 13,857  12,955  1,909 Gain on disposal of subsidiaries -  661  97 Income before income tax expenses
      and loss from equity method investments 226,213  204,866  30,192 Income tax expenses (23,324) (42,963) (6,332)Loss from equity method investments (1,068) (1,596) (235)Net income 201,821  160,307  23,625        Less: Net loss attributable to non-controlling interest -  -  - Net income attributable to Sunlands Technology Group 201,821  160,307  23,625 Net income per share attributable to ordinary shareholders of      Sunlands Technology Group:      Basic and diluted 29.87  24.05  3.54 Weighted average shares used in calculating net income      per ordinary share:      Basic and diluted 6,756,532  6,664,889  6,664,889 



SUNLANDS TECHNOLOGY GROUP
UNAUDITED CONDENSED CONSOLIDATED STATEMENTS OF COMPREHENSIVE INCOME
(Amounts in thousands)   For the Six Months Ended June 30,  2025 2026  RMB RMB US$Net income 201,821  160,307  23,625 Other comprehensive (loss)/gain, net of tax effect of nil:      Change in cumulative foreign currency translation adjustments (11,481) (21,666) (3,193)Unrealized gain on available-for-sale investments, net of tax effect of nil 52  536  79 Total comprehensive income 190,392  139,177  20,511 Less: comprehensive income attributable to non-controlling interest
 -  -  - Comprehensive income attributable to Sunlands Technology Group 190,392  139,177  20,511 



SUNLANDS TECHNOLOGY GROUP
RECONCILIATION OF GAAP AND NON-GAAP RESULTS
(Amounts in thousands)   For the Six Months Ended June 30,  2025 2026  RMB RMBNet revenues 1,026,640  847,027 Less: other revenues (119,486) (112,355)Add: tax and surcharges 42,051  29,151 Add: ending deferred revenue 814,277  433,454 Add: ending refund liability 77,942  43,368 Less: beginning deferred revenue (916,510) (585,294)Less: beginning refund liability (112,342) (64,393)Gross billings (non-GAAP) 812,572  590,958                Net income 201,821  160,307 Add: income tax expenses 23,324  42,963 Add: depreciation and amortization 14,423  11,953 Add: interest expense 680  - Less: interest income (12,141) (10,973)EBITDA (non-GAAP) 228,107  204,250 Add: Impairment loss on long-lived assets -  - Adjusted EBITDA (non-GAAP) 228,107  204,250 



Risks

  • Sustained decline in student enrollments and gross billings may pressure future revenue and profitability.
  • Intense competition in the Chinese online education market may affect Sunlands’ market share and profitability.
  • Regulatory environment in China's education sector could introduce uncertainties affecting operational and financial performance.

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