Local Entrepreneur to Lead Market Expansion
with Co-Branded Location and Multi-Unit Growth Plan
CENTERVILLE, UTAH, Sept. 15, 2026 (GLOBE NEWSWIRE) -- TruGolf Links Franchising, LLC (“TruGolf Links”), owned by TruGolf Holdings, Inc. (Nasdaq: TRUG), the leading provider of golf simulator software and hardware, announced today the signing of a new regional developer for the greater Las Vegas area. Greg Louie, along with his partners, Paul Wong and Chris Lang are the regional developers for Dill Dinkers Pickleball in Las Vegas, with their first location open in Henderson. They have signed a lease for a second Dill Dinkers location in NW Las Vegas on Craig Road where they will also have a TruGolf Links Executive franchise in the same facility. This marks the first co-branded location for TruGolf Links and Dill Dinkers Pickleball. The facility will have nine pickleball courts and four premier TruGolf Links simulator bays.
“This is an amazing development for TruGolf Links coming into the Las Vegas market with an established developer already operating a sports recreation concept,” said Dr. Ben Litalien, Chief Development Officer of TruGolf Links. “The combination of indoor golf and pickleball will certainly be a compelling offer, and we couldn’t have a better partner.” Dill Dinkers’ founder and CEO, Will Richards agrees. “We are really excited to see our partners in Las Vegas bringing TruGolf Links into the mix. This could be a model for the rest of our network to consider as we continue to expand quickly across the country.”
Greg, Paul and Chris bring decades of executive experience to their franchise businesses. All are longtime entrepreneurs with a passion for innovation and community-focused ventures. The team was drawn to TruGolf Links by its cutting-edge technology, immersive entertainment experience, and forward-thinking business model. “Our team loves pickleball and golf, so it only made sense to combine them into one unparalleled experience”, said Greg. “People are looking for engagement and community, and now we’ll be able to provide both under one roof. The technology, accuracy, graphics, and overall experience made TruGolf Links the only choice for us.”
As golf participation continues to grow nationwide, traditional courses in the Las Vegas area are often fully booked, creating demand for accessible, flexible alternatives. TruGolf Links fills that gap by offering a fun, safe, and welcoming indoor environment where guests can play regardless of weather, gather socially, and enjoy high-quality food and beverages. In addition to golf, TruGolf Links features a variety of interactive sports and games including soccer, baseball, hockey, cornhole, and fan-favorite experiences like zombie dodgeball.
The TruGolf Links “Executive” model features all the technology, games and courses just without the sports bar/restaurant, and it can be accessible 24/7/365. “It’s the perfect fit co-branded with pickleball as four simulators can fit into the size of one pickleball court,” said Dr. Litalien, “increasing total overall revenues and providing more opportunities for members.”
About TruGolf, Inc.
Since 1983, TruGolf has been passionate about driving the golf industry forward through innovative indoor golf solutions. TruGolf builds products that capture the spirit of the game while making golf more available, approachable, and affordable through technology. The company is known for its award-winning software, industry-leading hardware, and the E6 CONNECT platform that connects golfers worldwide. For more information visit www.trugolf.com.
About Dill Dinkers
Dill Dinkers is the established leader and fastest-growing concept of dedicated indoor pickleball club franchises in the United States. Known for its fun, friendly and welcoming atmosphere, Dill Dinkers provides premium indoor facilities where players of every age and skill level can play, improve their game and build community. Clubs feature dedicated indoor courts, structured programming, leagues, clinics, lessons and an industry-leading reservation platform powered by CourtReserve. For information visit www.dilldinkers.com.
About TruGolf Links Franchising
TruGolf Links offers both individual franchise and regional developer opportunities. Regional Developers acquire exclusive territories, open a flagship location, and develop additional units either through ownership or franchising. This model allows strong local operators to scale entire markets while providing localized support to franchisees. For more information about TruGolf Links or franchise opportunities, visit www.trugolflinks.com/franchising or contact Andrew Johnson, Vice President of Franchising, (480) 205-2947, [email protected].
Forward-Looking Statements
This press release contains "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, Section 21E of the Securities Exchange Act of 1934, and the safe harbor provisions of the U.S. Private Securities Litigation Reform Act of 1995. In some cases, forward-looking statements can be identified by words such as "will," "believe," "anticipate," "expect," "estimate," "intend," "plan," or their negatives or variations of these words, or similar expressions. All statements contained in this press release that do not strictly relate to matters of historical fact should be considered forward-looking statements. These forward-looking statements are subject to risks, uncertainties and assumptions, some of which are beyond our control. In addition, these forward-looking statements reflect our current views with respect to future events and are not a guarantee of future performance. Actual outcomes may differ materially from the information contained in the forward-looking statements as a result of a number of factors, including, the risk that we and our current and future collaborators are unable to successfully develop and commercialize our products or services, or experience significant delays in doing so; the risk that we may never achieve or sustain profitability; the risk that we will need to raise additional capital to execute our business plan, which may not be available on acceptable terms or at all; the risk that we experience difficulties in managing our expected growth and expanding operations; the risk that third party suppliers and manufacturers are not able to fully and timely meet their obligations; the risk that we are unable to secure or protect our intellectual property; the possibility that we may be adversely affected by other economic, business, and/or competitive factors; and other risks and uncertainties discussed under the "Risk Factors" section of the Company's prospectus in the registration statement on Form S-1 filed with the Securities and Exchange Commission on February 14, 2024, and the Company's periodic filings with the SEC. Because forward-looking statements are inherently subject to risks and uncertainties, you should not rely on these forward-looking statements as predictions of future events. Any forward-looking statement made in this press release is based only on information currently available and speaks only as of the date on which it is made. Except as required by applicable law, the Company expressly disclaims any obligations to publicly update any forward-looking statements, whether written or oral, that may be made from time to time, whether as a result of new information, future developments or otherwise.
CONTACTS:
Rebecca ChurchMichael [email protected]@darrowir.com(801) 298-1997(917) 866-9071trugolflinks.comdarrowir.com###