Insider Trading July 15, 2026 04:18 PM

Wolverine World Wide Director Offloads $453K in Shares Under Pre-Arranged Plan

Jeffrey M. Boromisa's latest sale occurs amid upgraded credit ratings and strong Q1 results, though analysts present divergent price targets.

By Sofia Navarro
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Wolverine World Wide Inc. (NYSE: WWW) director Jeffrey M. Boromisa executed a sale of 25,000 shares on July 13, 2026, totaling $453,500. The transaction, conducted under a Rule 10b5-1 trading plan adopted in March 2026, reduces his indirect holdings through JELCO Investment Co LLC. This activity unfolds against a backdrop of improved financial metrics, including a Moody's credit upgrade and better-than-expected first-quarter earnings, while analyst sentiment remains mixed with price targets ranging from $17 to $25.

Wolverine World Wide Director Offloads $453K in Shares Under Pre-Arranged Plan
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Key Points

  • Director Jeffrey M. Boromisa sold 25,000 shares for $453,500 under a pre-established Rule 10b5-1 plan, leaving him with 135,400 indirect shares via JELCO Investment Co LLC.
  • Wolverine World Wide reported Q1 2026 EPS that beat forecasts by 13.64%, supported by strong international growth and gains in hiking and work boot segments, leading to an upgrade in full-year guidance.
  • Moody's upgraded the company's corporate family rating to B1 and senior notes to B2, citing improved liquidity and brand performance, while analyst price targets remain divided between $17 and $25.

Jeffrey M. Boromisa, serving as a director at Wolverine World Wide Inc. (NYSE: WWW), completed the sale of 25,000 shares of the footwear manufacturer's common stock on July 13, 2026. The transaction generated proceeds totaling $453,500. The shares were liquidated at prices varying between $18.00 and $18.36 per share, with the reported weighted average price settling at $18.14.

This divestment was carried out under the parameters of a Rule 10b5-1 trading plan, which Mr. Boromisa initially established on March 11, 2026. The shares disposed of were held indirectly through JELCO Investment Co LLC. Following this transaction, Mr. Boromisa's indirect stake in Wolverine World Wide common stock via JELCO Investment Co LLC stands at 135,400 shares. Furthermore, Mr. Boromisa maintains a direct holding of 5,314 shares and an indirect holding of 1,781 shares through The Jeffrey M Boromisa Family Trust.

The sale occurs as Wolverine World Wide, a company with a $1.49 billion market capitalization, trades at a price-to-earnings (P/E) ratio of 14.87. Market analysis suggests this valuation is low when considered against near-term earnings growth prospects. Fair value assessments indicate the stock may be undervalued at current levels, placing it among companies identified as undervalued.

Financial performance indicators provide a contrasting backdrop to the insider sale. Wolverine World Wide reported first-quarter 2026 earnings that surpassed analyst expectations. Earnings per share (EPS) exceeded forecasts by 13.64%. Revenue also outperformed predictions, driven by robust international growth and increased sales within the hiking and work boot categories. In response to these results, the company upgraded its full-year 2026 earnings per share guidance.

Credit rating agencies have also responded positively to the company's trajectory. Moody's Ratings upgraded Wolverine's corporate family rating from B2 to B1. The agency cited improved operating performance and liquidity as key factors, supported by a turnaround in the Merrell and Saucony brands. Moody's also raised the rating on the company's senior unsecured global notes from B3 to B2.

Despite the positive operational news, analyst price targets present a divided outlook. Williams Trading lowered its price target on Wolverine shares from $18 to $17, maintaining a Hold rating. Williams noted that while first-quarter results exceeded both guidance and consensus expectations, caution remains warranted. Conversely, Stifel reiterated a Buy rating with a $25 price target. Stifel expressed optimism regarding potential upside in the quarter and anticipated a possible increase in fiscal year 2026 earnings per share guidance.

Stifel expects Wolverine to maintain conservative guidance, factoring in reduced foreign exchange tailwinds. These tailwinds are projected to impact fiscal 2026 revenue growth. The company's stock closed at $18.15, representing a gain of $0.48 or 2.72%. After-hours trading showed a slight decline to $18.14, down $0.01 or 0.06%.

Risks

  • Stifel highlights the impact of reduced foreign exchange tailwinds on fiscal 2026 revenue growth, suggesting potential headwinds in international markets.
  • Williams Trading maintains a Hold rating and lowered the price target to $17, indicating caution despite positive earnings, which may reflect broader market sentiment or valuation concerns.
  • The company's reliance on specific brand turnarounds, such as Merrell and Saucony, presents a risk if these brands fail to sustain the improved operating performance cited by Moody's.

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