Press Releases May 21, 2026 04:00 AM

TTEC and Volkswagen Group UK Expand Strategic Collaboration with New Seven-Year Agreement

TTEC Extends Strategic Partnership with Volkswagen Group UK Through New Seven-Year Contract Focused on AI-Driven Customer Experience

By Caleb Monroe TTEC

TTEC Holdings, Inc. announced a seven-year contract extension with Volkswagen Group UK, reinforcing their collaboration to deliver advanced customer experience and AI-enabled digital transformation across multiple Volkswagen brands in the UK. This agreement continues to support customer care, connected vehicle support, and omnichannel contact center solutions, further integrating data-driven insights to enhance service performance and customer engagement.

TTEC and Volkswagen Group UK Expand Strategic Collaboration with New Seven-Year Agreement
TTEC

Key Points

  • TTEC and Volkswagen Group UK renew their partnership with a seven-year contract extension focused on AI-enabled customer service and digital transformation.
  • The contract covers service for multiple Volkswagen Group brands including Audi, Škoda, SEAT, CUPRA, Volkswagen Passenger Cars, and Volkswagen Commercial Vehicles.
  • TTEC will continue providing services such as customer care, case management, connected vehicle support, operating from Leeds and Cairo, leveraging cloud-based platforms and CRM transformation initiatives.

LONDON, May 21, 2026 (GLOBE NEWSWIRE) -- TTEC, a leading global consulting, technology, and managed services company delivering solutions at the intersection of data, AI, and customer experience (CX), today announced a seven-year contract extension with Volkswagen Group UK, further advancing a strategic collaboration focused on delivering class-leading CX and AI-enabled digital transformation across the United Kingdom.

“This next chapter of our partnership reflects our shared vision to deliver the highest levels of customer service through data-led insights that deepen our…”
“Our long-standing collaboration with TTEC has helped us reshape how we support our customers and retailers, embracing digital innovation and customer-centric…”
“We are proud to extend our partnership with Volkswagen Group UK. Together, we have built a strong foundation for innovation, operational excellence and…”
“This next chapter of our partnership reflects our shared vision to deliver the highest levels of customer service through data-led insights that deepen our…”
“Our long-standing collaboration with TTEC has helped us reshape how we support our customers and retailers, embracing digital innovation and customer-centric…”
“We are proud to extend our partnership with Volkswagen Group UK. Together, we have built a strong foundation for innovation, operational excellence and…”
“This next chapter of our partnership reflects our shared vision to deliver the highest levels of customer service through data-led insights that deepen our…”

Nick Ratcliffe, Customer Experience Director at Volkswagen Group UK, said, “Our long-standing collaboration with TTEC has helped us reshape how we support our customers and retailers, embracing digital innovation and customer-centric thinking. We are excited to build on that success and continue delivering more connected, personal, efficient, and future-ready experiences for our customers.”

Under the renewed agreement, TTEC will continue delivering customer care, case management, connected vehicle support, and AI-enabled omnichannel contact centre solutions from operations in Leeds and Cairo, Egypt. The contract supports the Audi, Škoda, SEAT, CUPRA, Volkswagen Passenger Cars, and Volkswagen Commercial Vehicles brands, enabling a seamless, data-driven experience across the customer lifecycle.

“We are proud to extend our partnership with Volkswagen Group UK. Together, we have built a strong foundation for innovation, operational excellence and long-term customer value, and we look forward to continuing that journey over the next seven years,” said Simon Dillsworth, Senior Vice President of Automotive and RevGen at TTEC.

Since 2020, TTEC and Volkswagen Group UK have modernised customer operations through cloud-based platforms, CRM transformation, and advanced automation, strengthening service performance and deepening retailer and customer engagement.

Chris Stevens, Head of Customer Experience at Volkswagen Group UK, added, “This next chapter of our partnership reflects our shared vision to deliver the highest levels of customer service through data-led insights that deepen our understanding of our customer needs. TTEC’s expertise has been a key part of our growth and evolution.”

For more information, visit https://www.ttec.com/.

About TTEC

TTEC Holdings, Inc. (NASDAQ: TTEC) is a leading global consulting, technology, and managed services company delivering solutions at the intersection of data, AI, and customer experience. Serving iconic and disruptive brands, TTEC’s outcome-based solutions span the entire enterprise, touch every virtual interaction channel, and improve each step of the customer journey. Leveraging next-generation digital technology, the Company’s TTEC Digital business designs, builds, and operates omnichannel contact center technology, CRM, AI, and analytics solutions. The Company also delivers AI-enhanced customer engagement, customer acquisition and growth, tech support, back-office, and fraud prevention services. Founded in 1982, TTEC’s singular obsession with CX excellence has earned it leading client, customer, and employee satisfaction scores across the globe. The Company’s employees operate on six continents and bring technology and humanity together to deliver happy customers and differentiated business results. To learn more, visit https://ttec.com.

Corporate Comms
Meredith Matthews
[email protected]

Investor Relations
Robert Belknapp
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Risks

  • Potential technological or operational challenges in scaling AI-enabled omnichannel solutions may affect service quality.
  • Market or regulatory changes impacting the automotive or customer experience sectors could influence contract execution or profitability.
  • Heavy reliance on the partnership for a significant portion of revenue may increase TTEC's exposure to Volkswagen Group UK's business performance and strategies.

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