World January 29, 2026

Bad Bunny, Kendrick Lamar and Lady Gaga Vie for Album of the Year as Grammys Return to Los Angeles

A closely contested Album of the Year race, revamped Recording Academy voting and cultural flashpoints shape Sunday’s live broadcast and streaming presentation

By Ajmal Hussain
Bad Bunny, Kendrick Lamar and Lady Gaga Vie for Album of the Year as Grammys Return to Los Angeles

The Grammy Awards will be held Sunday in Los Angeles, broadcast live on CBS and streamed on Paramount+ at 5 p.m. local time (0100 GMT Monday). Bad Bunny, Kendrick Lamar and Lady Gaga are the leading contenders for Album of the Year in what observers call a tight three-way race. The ceremony - hosted by Trevor Noah in what he says will be his final appearance - will also reflect changes to Recording Academy membership that expanded participation and broadened genre representation.

Key Points

  • Album of the Year is viewed as a tight three-way contest among Bad Bunny, Kendrick Lamar and Lady Gaga, any of whom would make history with a win.
  • Changes to Recording Academy membership - including roughly 15,000 voting members, about 1,000 newly eligible Latin Grammys voters and 73% of members joining since 2019 - aim to broaden representation across genres such as KPop and Afrobeats.
  • The ceremony touches multiple sectors of the entertainment economy, including recorded music, live performance and streaming platforms that will carry the broadcast.

The music industry’s top honors will be decided Sunday evening in Los Angeles when the Recording Academy presents the Grammy Awards. The live telecast will air on CBS and stream on Paramount+ at 5 p.m. Los Angeles time (0100 GMT Monday). Trevor Noah returns as host for a sixth time and has indicated this will be his last Grammys hosting engagement.

Among the awards up for grabs, Album of the Year has attracted particular attention. Industry observers note the race is unusually close, with three artists - Bad Bunny, Kendrick Lamar and Lady Gaga - all in contention for an honor none of them has yet claimed. Last year’s Album of the Year went to Beyonce for "Cowboy Carter."


A tightly contested album category

Paul Grein, awards editor at Billboard, described the album category as "super tight." Bad Bunny is nominated for "Debi Tirar Más Fotos," marking a potential milestone as the first Spanish-language album to win Album of the Year since the Grammys began 68 years ago if he prevails. Kendrick Lamar is nominated for "GNX," and a Lamar victory would make him the first solo male rapper to win the award; to date only Lauryn Hill and the duo Outkast have taken the honor representing hip-hop. For Lady Gaga, nominated for "Mayhem," an Album of the Year win would be the first of her career despite more than two decades in the music business and a record of nominations.

Grein said he expects Lamar to win, noting Lamar took home five Grammys last year for the single "Not Like Us." At the same time, Grein suggested that current events may bolster backing for Bad Bunny. The Puerto Rican rapper and performer, who is slated to headline the upcoming Super Bowl halftime show, recently omitted the continental United States from his concert tour because he said he feared federal agents enforcing U.S. President Donald Trump’s immigration policies might arrest his fans. His Super Bowl selection has also drawn criticism from those who argue the National Football League championship game entertainment should be performed in English. "I think the culture wars work in his favor," Grein said. "There are people who will vote for him in part - not only for this reason, but in part - as a rebuke to President Trump’s anti-immigrant rhetoric."


Industry representation and voting changes

Record labels represented among the nominees include Universal Music Group, which represents both Kendrick Lamar and Lady Gaga, and the Puerto Rican label Rimas Entertainment, which represents Bad Bunny. Winners are chosen by roughly 15,000 voting members of the Recording Academy - a group made up of peers in the industry including artists, songwriters, producers and engineers.

The makeup of the Academy’s voting body has been adjusted over the past seven years to increase diversity. About 1,000 Latin Grammys voters became eligible to vote this year, and 73% of members have joined since 2019. Recording Academy Chief Executive Harvey Mason Jr. said those changes were intended to reflect the growing popularity of music from a wider array of places and genres. "For us, the academy, we had to keep up with that," he said. "We have to make sure we are responsible and we’re honoring music regardless of where it comes from."


Other categories and representation

The Grammys also reflect genre diversity across major categories. KPop has a presence in the Song of the Year category, which honors songwriters. The track "Golden," from the Netflix movie "KPop Demon Hunters," is in contention in that category. It will face "APT.," a duet between KPop singer Rosé and Bruno Mars, which is also nominated for Record of the Year - an award for performers and producers. "APT." will compete for Record of the Year against Kendrick Lamar’s collaboration "luther" with SZA and Lady Gaga’s "Abracadabra."

In the Best New Artist category, R&B and soul musician Leon Thomas is viewed as a frontrunner. Thomas received six nominations in total, including an Album of the Year nomination for "Mutt." His competitors in the Best New Artist race include British soul-pop singer Olivia Dean and pop musician Alex Warren.


Performers, surprises and production notes

Scheduled performers on the telecast include Sabrina Carpenter, Addison Rae and all eight nominees for Best New Artist. Producers have indicated there will be surprise appearances among performers and presenters who have not been publicly announced.

The selection of winners rests with the Recording Academy voting membership, reflecting both peer recognition and recent efforts to broaden the Academy’s representational base. The ceremony’s lineup of nominees and performers, along with the surrounding cultural debates - including language and immigration-related controversies tied to touring and the Super Bowl stage - have added layers of public interest to what industry observers say is a close race for music’s top accolades.

Risks

  • Uncertainty over how cultural and political controversies - such as objections to language used in high-profile performances and concerns raised about immigration enforcement - could influence voting behavior and public reception; this affects live events and talent programming.
  • Because the Recording Academy’s voter base has been reshaped recently, voting outcomes may be less predictable as new members participate, creating uncertainty for record labels and artists regarding awards-driven commercial impact.
  • Surprise appearances and unannounced segments create production and promotional risks for broadcasters and streaming platforms in terms of rights, scheduling and audience expectations.

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