Stock Markets March 16, 2026

Salesforce Begins $25 Billion Accelerated Repurchase, Shares Tick Higher

Company executes initial tranche of a $50 billion board-approved program, delivering roughly 103 million shares under ASR agreements

By Avery Klein CRM
Salesforce Begins $25 Billion Accelerated Repurchase, Shares Tick Higher
CRM

Salesforce announced the commencement of a $25 billion accelerated share repurchase, delivering about 103 million shares to satisfy an upfront portion of a previously authorized $50 billion buyback program. Shares traded higher in pre-market activity following the disclosure as management cited confidence in the company’s growth and cash flow profile.

Key Points

  • Salesforce has commenced a $25 billion accelerated share repurchase, part of a $50 billion buyback program authorized by the board in February.
  • The company made the prepayment and received an initial delivery of roughly 103 million shares under ASR agreements with several financial institutions.
  • Final settlement and the exact number of shares to be repurchased will be based on the volume-weighted average price during the ASR term, with final settlement expected in fiscal 2027 Q3 or Q4.

Salesforce Inc. shares were trading about 2.5% higher shortly before the opening bell on Monday after the company said it has initiated a $25 billion accelerated share repurchase (ASR), marking the largest single repurchase action in the company’s history.

Under the ASR arrangements entered into on March 11, Salesforce made the prepayment and completed the initial delivery of approximately 103 million shares, according to the company. That upfront delivery represents the immediate execution of half of the $50 billion aggregate share repurchase program that Salesforce’s board approved in February.

Speaking on the move, Marc Benioff, chair and chief executive officer of Salesforce, said, "We are aggressively repurchasing shares because we are so confident in the future of Salesforce." The company’s president and chief operating and financial officer, Robin Washington, added that the $25 billion accelerated share repurchase "reflects the company’s increased conviction in the durability of its growth and cash flow trajectory."

Salesforce disclosed that it entered the ASR agreements with several financial institutions, specifically Banco Santander, Bank of America, Citibank, JPMorgan Chase Bank and Morgan Stanley, while J. Wood Capital Advisors acted in an advisory capacity for the transaction.

The initial 103 million shares delivered equate to roughly 80% of the total number of shares expected to be repurchased, using the closing price of Salesforce common stock on March 11 as the reference. The final quantity of shares to be acquired under the ASR will be determined generally by the volume-weighted average price (VWAP) of Salesforce common stock over the term of the agreements, subject to a discount and customary adjustments.

Salesforce indicated that final settlement of the ASR is anticipated to occur in the third or fourth quarter of the company’s fiscal year 2027. The company is executing this large repurchase as an upfront, partially settled ASR with a mechanism to reconcile the remaining share count against VWAP over the transaction period.


Context and implications

The immediate delivery of shares and the sizable prepayment represent an expedited return of capital to shareholders and reflect management’s stated confidence in Salesforce’s forward earnings and cash generation path. The ultimate number of shares retired will be finalized when the ASR settles later in the stated fiscal period.

Risks

  • The final share count to be repurchased is subject to the volume-weighted average price during the transaction period and adjustments, introducing settlement uncertainty - impacts equity markets and shareholder returns.
  • Timing of final settlement in fiscal 2027 Q3 or Q4 means market movements between now and settlement could affect the ultimate economic outcome of the ASR - relevant to investors in the software and broader equity markets.

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