Stock Markets January 28, 2026

Diginex Names Plan A Founder as CEO; Shares Plunge After Leadership Shift

Lubomila Jordanova takes over from Mark Blick as the company pivots toward European integration and expanded sustainability offerings

By Maya Rios DGNX
Diginex Names Plan A Founder as CEO; Shares Plunge After Leadership Shift
DGNX

Diginex Limited appointed Lubomila Jordanova, founder and former CEO of Plan A.earth GmbH, as its new chief executive effective immediately. The announcement triggered a 15.1% drop in the company’s shares as investors reacted to the unexpected leadership change. Outgoing CEO Mark Blick will move into a Strategic Advisor role while Diginex pursues European expansion and deeper integration of Plan A’s carbon accounting capabilities.

Key Points

  • Lubomila Jordanova, founder and former CEO of Plan A.earth GmbH, named CEO of Diginex effective immediately to lead European expansion and integration.
  • Diginex shares fell 15.1% on the announcement, the stock's largest single-day decline in recent months, after investors reacted to the unexpected leadership change.
  • Mark Blick will move from CEO to Strategic Advisor; he led Diginex through its January 2025 Nasdaq listing and three-digit revenue growth (293%).

Diginex Limited (NASDAQ:DGNX) experienced a sharp market reaction after announcing an immediate change in its executive leadership. Lubomila Jordanova, who founded and led Plan A.earth GmbH prior to the acquisition by Diginex, will assume the CEO role with immediate effect. The company said the move is intended to accelerate its European expansion and the integration of Plan A’s capabilities into Diginex’s platform.

Shares fell 15.1% on the announcement, marking the largest single-day decline for the stock in recent months. The drop followed investor surprise at the sudden management change.

Mark Blick, who guided Diginex through its Nasdaq listing in January 2025 and presided over 293% revenue growth during his tenure, will not leave the company. Instead, Blick will transition into a Strategic Advisor position, the company said.

Diginex’s chairman, Miles Pelham, framed the leadership transition as forward-looking, calling it "an exciting new chapter" that he said aligns with the company’s intent to become a top global sustainability technology firm. The appointment comes on the heels of Diginex’s acquisition of Plan A, a business the company said broadens its carbon accounting and decarbonization service set.

"An exciting new chapter" - Miles Pelham, Diginex Chairman

Jordanova brings experience in sustainability technology and climate strategy, having scaled Plan A into a carbon accounting platform with corporate clients that include BMW and Chloé. Diginex said her leadership will focus on integrating Plan A’s tools and on advancing the company’s move from data collection toward what it describes as a "Sustainability RegTech powerhouse."

The company currently provides ESG reporting across 19 global frameworks, supply chain transparency solutions, and AI-driven analytics. With Jordanova at the helm, Diginex outlined plans to strengthen its integrated platform linking regulatory compliance, emissions tracking, and decarbonization pathways.

Market context cited by the company notes an addressable sustainability technology market projected to reach $80-100 billion by 2030. Despite that backdrop and the expanded capabilities from the acquisition of Plan A, investors reacted negatively to the surprise leadership change, driving the stock to its steep one-day decline.


Summary

Diginex replaces its CEO with the founder of recently acquired Plan A to direct European expansion and integration. The move prompted a 15.1% stock selloff, while the outgoing CEO becomes a Strategic Advisor.

Risks

  • Immediate investor reaction to the unexpected leadership change caused a 15.1% share price decline, highlighting market sensitivity - impacts equity markets and investor sentiment toward sustainability software firms.
  • Uncertainty remains around the successful integration of Plan A’s carbon accounting capabilities into Diginex’s platform as the company pursues European expansion - impacts corporate sustainability software and regulatory compliance services.
  • The strategic shift from data tracking to a 'Sustainability RegTech' model introduces execution and market-adoption uncertainties as Diginex seeks to connect regulatory compliance with emissions tracking and decarbonization pathways - impacts ESG software vendors and corporate sustainability programs.

More from Stock Markets

Australian Shares Finish Higher as Gold, IT and Mining Stocks Lead Gains Feb 3, 2026 Global Consultancies Adopt Riskier Workarounds in China Amid Sanctions and New Data Rules Feb 3, 2026 Indian equities rally after U.S. agrees tariff reductions in trade accord Feb 2, 2026 SiTime Nears Acquisition of Renesas Timing Business in Potential $3 Billion Deal Feb 2, 2026 Tesla Debuts New All-Wheel Drive Model Y Trim in U.S.; Premium Option Also Launched Feb 2, 2026