Apple Inc. (NASDAQ:AAPL) Chief Executive Officer Timothy D. Cook sold company stock totaling $16.5 million on April 2, 2026, according to a Form 4 filing with the Securities and Exchange Commission. The sales took place in a series of transactions at prices that ranged from $251.25 to $256.00 per share.
The filing details the individual trades as follows:
- 5,087 shares sold at $251.25
- 9,147 shares sold at $252.11
- 1,878 shares sold at $253.13
- 16,083 shares sold at $254.37
- 28,188 shares sold at $255.17
- 4,566 shares sold at $256.00
The transactions were executed under a Rule 10b5-1 trading plan Cook adopted on May 24, 2024. At the time the article cites, Apple shares were trading at $255.92, reflecting a market capitalization of $3.76 trillion.
InvestingPro analysis referenced in connection with the filing places Apple among companies that appear overvalued relative to their Fair Value and lists the stock on its Most Overvalued roster. The same assessment assigns Apple a "GOOD" financial health score while highlighting a price-to-earnings ratio of 32.38.
The Form 4 also records activity on April 1, 2026, tied to restricted stock unit (RSU) settlements. Cook received 131,576 shares of Apple common stock upon RSU settlement. To meet tax obligations related to that vesting event, 66,627 shares were withheld by Apple, with the withheld shares valued at $17,031,860 using a price of $255.63 per share.
Additional detail in the filing indicates Cook exercised multiple option packages through the RSU settlement on April 1, 2026. The reported option exercises resulted in the acquisition of 85,080 shares, 22,159 shares and 24,337 shares of Apple common stock.
After accounting for the April 1 and April 2 transactions, Cook's direct ownership of Apple common stock stands at 3,280,418 shares.
For investors seeking further valuation analysis and patterns of executive trading, the filing notes the availability of a comprehensive Pro Research Report for AAPL and more than 1,400 additional U.S. equities on InvestingPro.
The filing appears alongside a batch of other corporate developments disclosed recently for Apple. The company is reportedly developing a Siri enhancement intended to let the virtual assistant handle multiple requests in a single query as part of the forthcoming iOS 27, iPadOS 27 and macOS 27 releases. Separately, Apple removed the vibe coding app from its App Store after updates to that app were blocked.
Regulatory and personnel items also featured in recent company news. Apple Distribution International, a subsidiary of Apple, was fined £390,000 by the UK by the Office of Financial Sanctions Implementation for breaching Russian sanctions. The fine was linked to payments made to a sanctioned Russian online video streaming service.
On the hiring front, Apple has appointed Lilian Rincon, a former Google executive, to the role of vice president of product marketing for artificial intelligence.
In related industry news, Qualcomm Inc. drew commentary from Raymond James, which reaffirmed a Market Perform rating while lowering estimates. The firm pointed to memory pricing dynamics affecting the smartphone supply chain as a factor in its decision, noting that Qualcomm's large footprint in the Android market leaves it exposed to cost-sensitive segments.
The filings and surrounding developments offer a snapshot of executive liquidity events, recurring equity-based compensation mechanics and a range of operational and regulatory items that investors may consider alongside valuation metrics when assessing Apple.