Deanna D. Strable-Soethout, who serves as President and Chief Executive Officer of Principal Financial Group Inc (NASDAQ: PFG), disposed of 8,025 shares of the company's common stock on January 22, 2026, according to a Form 4 filing with the Securities and Exchange Commission.
The shares were sold at prices between $92.50 and $92.67 per share, producing total gross proceeds of $742,794. The filing notes the trades were carried out pursuant to a Rule 10b5-1 trading arrangement that Strable-Soethout established on February 28, 2024. After completing the sale, she retains ownership of 54,227 shares, which the filing indicates are indirectly owned by her spouse.
This insider transaction comes on the heels of Principal Financial Group's reported results for the third quarter of 2025. The company delivered adjusted earnings per share of $2.32, beating analyst expectations of $2.21, while revenue of $4.14 billion came in line with forecasts. The market response to the earnings beat and the company’s optimistic guidance was described in the filing as positive.
In related market coverage, JPMorgan revised its rating on Principal Financial Group's stock from Overweight to Neutral and assigned a price target of $103.00. According to the note, the downgrade was motivated by the firm’s assessment that other life insurance equities offer better value, rather than by a fundamental change to Principal Financial Group’s operating outlook.
The Form 4 disclosure, the recent quarter’s results and the analyst rating change together provide a contemporaneous view of executive trading, company performance and external analyst perspective. The details on the trade - number of shares, price range, plan adoption date and residual holdings - are specified in the SEC filing and are presented here without extrapolation.
Context and next steps
The filing documents the mechanics of the sale and the ongoing holding position. No additional details about future transactions or changes to the 10b5-1 plan were included in the filing.