GrabAGun Digital Holdings Inc. (OTC: PEW) reported a disposition of common stock by its chief financial officer earlier this month. Justin C. Hilty sold 5,012 shares on February 13, 2026, at $2.82 per share, producing proceeds of $14,133.
The company said the share sale was executed to meet tax withholding obligations connected to restricted stock units that vested on October 15, 2025, and January 15, 2026. The transactions were carried out under a pre-established Rule 10b5-1 trading plan and are not discretionary trades by Mr. Hilty.
After the transaction, Hilty holds 11,654 shares directly. He also has an indirect stake of 2,500,000 shares through Hilty Holdings, Ltd., as disclosed in company records.
The sale occurs against a challenging backdrop for the stock. PEW was trading near its 52-week low of $2.73 at the time of the report, and shares have declined by more than 73% over the past year, according to InvestingPro data cited by the company. The firm also reports weak gross profit margins of 11%.
Despite those headwinds, InvestingPro analysis mentioned in company materials indicates the stock is currently undervalued. Investors seeking deeper context are directed to the Pro Research Report, which covers PEW alongside over 1,400 other companies. An upcoming earnings release on February 25 may provide additional financial details and management commentary.
Separately from the insider transaction, GrabAGun has advanced several operational initiatives. The company has begun accepting cryptocurrency payments - specifically Bitcoin, USD Coin and Tether - positioning itself among major firearms retailers to adopt digital payment options. GrabAGun also named Beth Cross as chief revenue officer. Cross joins the company after more than two decades in the firearms, outdoor and e-commerce sectors and previously served as chief operating officer at GunBroker.com.
In another strategic development, GrabAGun reached a partnership with Silencer Shop to broaden its accessories offering. The agreement will integrate Silencer Shop's inventory with GrabAGun's platform, enabling customers to access firearm suppressors through a network of authorized dealers. The tie-up aligns with the scheduled removal of the tax stamp requirement for suppressors in January 2026.
Taken together, the insider sale, margin profile and the company's recent operational moves - from payments to partnerships and executive hires - create a mixed picture ahead of the upcoming earnings report. The sale by the CFO was structured to cover tax liabilities and executed under an established trading plan, and does not represent a discretionary divestiture, according to the disclosure.