Timothy William Miller, who serves as vice president of sales at Giftify, INC. (NASDAQ: GIFT), completed the sale of 1,000 common shares on February 2, 2026, at a per-share price of $1.05, yielding total proceeds of $1,050.
The disposition was reported in a Form 4 filing with the Securities and Exchange Commission. Following the transaction, Miller's direct holdings in Giftify stand at 41,833 shares.
The sale was carried out under a pre-arranged 10b5-1 trading plan established on February 6, 2025, with Merrill Lynch. According to the terms of that plan, 1,000 shares were scheduled to be sold on the first day of each month, with the schedule commencing March 1, 2025. The February 2 transaction aligns with that preset cadence.
Market context around the trade underscores a challenging environment for the company. Giftify is trading near its 52-week low of $0.82 and the company is currently valued at approximately $32.5 million based on available data. At the same time, financial metrics raise questions about short-term balance sheet strength and profitability: the reported current ratio is 0.82, indicating that short-term liabilities exceed readily available liquid assets, and gross profit margin for the last twelve months is 16.02%.
Separate analysis notes that the company appears undervalued relative to its Fair Value, although that assessment sits alongside the operational challenges reflected in the margin and liquidity figures. In addition, analysts are projecting a decline in sales for the current year.
Investors and observers tracking insider transactions can confirm the Form 4 filing details through public SEC disclosures. The facts recorded in the filing and the company financials provide a snapshot of the transaction and the broader financial condition of Giftify at the time of the sale.
Summary of the transaction
- Insider: Timothy William Miller, Vice President of Sales
- Shares sold: 1,000 common shares
- Price: $1.05 per share
- Proceeds: $1,050
- Remaining direct ownership: 41,833 shares
- Plan: 10b5-1 agreement with sales scheduled monthly beginning March 1, 2025
This item is a factual account of the reported insider sale and related publicly disclosed company metrics.